Are you a distributor or OEM struggling to keep track of dozens or even hundreds of supplier/manufacturer trade promotion funds (Co-op Advertising Programs, Market Develop Funds (MDF), Allowance and Volume programs)?
When do the funds expire? What are the rules? How much do I have left to spend? Where did it go? Did I submit appropriate proof of performance and on-time? How do I reconcile this maze of programs and ...Continue Reading →